EML Group and Guild Insurance Limited have announced they will partner to strengthen their collective ability to deliver insurance and claims solutions across Australia, the companies jointly announced in a 25 February media release.
After the deal is completed, EML Group (comprising Employers Mutual Limited and the ASWIG Partners) will acquire 70% while Guild Group will retain 30% of Guild Insurance. The transaction, subject to regulatory approval, is expected to take effect on or around 1 July 2026.
The partnership combines EML Group’s national scale, specialist injury claims management capability, and investment in technology-enabled solutions with Guild Insurance’s expertise in general insurance and workers compensation.
Under the deal, EML Group will lead the partnership alongside Guild Group, the commercial subsidiary of the Pharmacy Guild of Australia, which currently owns 100% of Guild Insurance.
Guild Insurance will continue to operate as a standalone insurer, with its brand, purpose, and operational management unchanged under the new arrangement. Customers, partners, and associations will see full continuity in products, services, support, existing relationships, service channels and policy arrangements.
The partnership marks a significant milestone for both organisations as they expand their reach and capabilities, according to EML Group executive chairman Cameron McCullagh.
“Partnering with Guild Insurance enables us to support more customers with an expanded insurance offering, whilst also being able to offer technology-enabled solutions that improve recovery and claims outcomes,” McCullagh said.
For Guild Group CEO Paul Cassidy, the agreement aligns with the insurer’s ambition to grow and enhance value for customers and partners.
“This partnership enables continued investment in the future of Guild Insurance, supporting faster modernisation of customer experiences while continuing to build on strong foundations,” he said.
