Feature

Beyond ‘death insurance’: firms look to tech to improve life and health products

Harvesting app data will enable carriers to design tailored products with lower loss ratios and more granular pricing.

By Aaron Woolner

March 6, 2024

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8 min read

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Market conditions continue to evolve as businesses review their priorities and plans for growth. The pace of change varies across the region, with local factors shaping how organisations respond.

Attention is turning to the balance between near-term opportunities and longer-term objectives. Decisions made today will help determine how businesses adapt as conditions develop.

While the outlook remains varied, the broader direction reflects a market adjusting to new demands. The implications will become clearer over time as plans move into practice.